New Brand ー New Shopify Shop
JOKOLADE x beeclever
In order to revolutionize the chocolate industry with a fair chocolate, an online store is needed that gets to the heart of JOKOLADE's mission. For the launch, beeclever took over the development of the B2C and B2B store based on Shopify. The customized design developed in-house is colorful, playful and minimalistic at the same time and combines product presentation with storytelling in its very own way.
For the launch, it takes more than just a strong Shopify store. Fulfillment must also be optimally set up in the background and withstand maximum growth. At this point, our partner Alaiko becomes involved. As a fulfillment service provider, Alaiko is the right partner for the launch of JOKOLADE and offers the best conditions for maximum scaling of the store.
JOKOLADE x Alaiko
JOKOLADE was founded in September 2020 with the aim of producing fair chocolate, free from modern slavery and illegal child labor. With namesake and founder Joko Winterscheidt, the success and awareness of the project was to be expected from the beginning. Therefore, already for the launch, JOKOLADE needed an efficient and reliable fulfillment provider who could withstand the pressure of the suddenly high demand and the associated logistics challenge. Especially for online stores that grow from 0 to 100, it is essential to outsource logistics immediately and support the team before increasing order volumes become a burden.
How could the requirements be implemented?
For a successful market launch, JOKOLADE needed an experienced fulfillment service provider that had the technical know-how to eliminate manual effort on the one hand, but also the necessary warehouse capacity to scale smoothly on the other. With Alaiko's combination of a strong logistics network, best-in-class warehousing and proprietary software solution, the Alaiko Operating System®, JOKOLADE was able to start selling directly. Here, the operational management of fulfillment runs virtually by itself: repetitive processes are not controlled manually and intelligent automation rules ensure efficient and optimized order processing.
From a high order volume onwards, companies have to steadily increase the size of their customer service team. With Alaiko, JOKOLADE can scale without additional capacity expenditure. This is because Alaiko solves the most common customer inquiries before they arise. For example, customers are proactively notified of address problems or parcels waiting to be picked up so that they can manage their requests themselves via a self-service function.
Why was Alaiko the right partner for the project?
Classic 3PL* fulfillment service providers only handle the logistics of an online store. For JOKOLADE, it was important to work with a fulfillment partner that not only outsources the coordination of their logistics, but goes a step further and helps influence the success of the business. Alaiko does this not only by managing fulfillment transparently and efficiently, but also stands by JOKOLADE as a partner who keeps an eye on the big picture. This means that Alaiko provides expert advice on all logistical issues as well as process optimization, creates an excellent shopping experience for end customers and knows what matters in the competitive e-commerce market.
*Third-Party LogisticsClassic 3PL* fulfillment service providers only handle the logistics of an online store. For JOKOLADE, it was important to work with a fulfillment partner that not only outsources the coordination of their logistics, but goes a step further and helps influence the success of the business. Alaiko does this not only by managing fulfillment transparently and efficiently, but also stands by JOKOLADE as a partner who keeps an eye on the big picture. This means that Alaiko provides expert advice on all logistical issues as well as process optimization, creates an excellent shopping experience for end customers and knows what matters in the competitive e-commerce market.
The 3 main advantages for JOKOLADE through the connection of Alaiko
Operating business: Despite high order volumes, the manual effort for JOKOLADE has remained at a minimum. Within the Alaiko Operating System®, JOKOLADE can select fulfillment rules and conditions for incoming orders.
Efficient customer service: Transparency and automation make high ticket volumes and manual email ping-pong a thing of the past. JOKOLADE's customer service team can thus identify reasons for possible shipping delays at a glance and edit order changes directly from the platform until shortly before shipping. In the case of frequently occurring inquiries, such as address errors, customers can correct their data themselves quickly, smoothly and without a ticket. The smart email automation also proactively informs customers about the shipping status.
Reliable fulfillment: Scaling e-commerce stores face the challenge of having to handle increasing orders logistically. If the fulfillment service provider is not geared up for this, logistics can quickly become a bottleneck. With Alaiko, JOKOLADE has found a fulfillment partner that offers the necessary warehouse capacity for peaks and increased order volumes and reliably achieves high next-day shipping rates.
To what extent was beeclever able to assist with the connection?
The connection of the store was seamless and primarily controlled by Alaiko. Due to the close cooperation and constant exchange between beeclever and Alaiko, the best possible solution for JOKOLADE could be found - adapted to the requirements of the store. In order to guarantee a smooth launch, beeclever also provided support during the testing phase and will work with JOKOLADE in support in the future.